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PRESS RELEASE - October 13th 2009

The elegance of bygone years
 

Have you ever felt that vintage clothing and accessories often carry so much more mystique and glamour than their modern counterparts? Lingerie design house What Katie Did are no strangers to vintage elegance, creating, as they do, collections of faux vintage underpinnings that would not look out of place in a Golden Era film-star's armoire. But even the colours of the past have names that conjure up images of old Hollywood stars: why say dusky pink when you can say 'ashes of roses', 'turtle dove' is far more romantic than grey, or 'vermilion' - so much more evocative than plain old red? What Katie Did feel the same, which is why, this November, they are expanding their hugely popular Striptease collection with a brand new, but very vintage colour. Lingerie devotees will now be able to embrace their inner starlet in gloriously named eau-de-nil satin. You could call it 'aqua' or 'duck egg blue' if you like, but that doesn't sound nearly so glamorous!

 

Striptease was inspired by the legendary burlesque artistes of the 1940s and 50s, with pieces names after the famed Gypsy Rose Lee and Sally Rand. It is the ultimate mix-and-match lingerie collection, all in deliciously soft satin; with the new eau-de-nil shade joining the classic black, peach, claret and purple already available. Knickers come bedecked with ballerina ruffles, or cute, fluted legs; the Gypsy Rose bralette and bestselling side tie knickers are sexy yet sophisticated, perfectly evoking their namesake; and the Lilian bralette and bloomers resemble nothing so much as a silent film star's most saucy smalls.  Accessorised with matching garters and eyemasks, the Striptease collection works equally well as sleepwear, boudoir glamour or even as burlesque costumes! It's as practical as it is pretty, and as naughty as it is nice.  

With Christmas and Valentine's Day just around the corner, vintage vixens and girls-next-door alike are encouraged to start dropping hints to their significant others as soon as possible. Or perhaps an even bigger hint is needed... for what could be more sophisticated on your wedding night than  elegant eau-de-nil?

Notes to editors:
What Katie Did are expanding their popular Striptease satin lingerie range with a new eau-de-nil shade - a beautifully vintage name for duck egg blue! The Striptease range features a variety of  soft bralettes, knickers and accessories, and is loved by vintage devotees, burlesque divas and glamour girls across the globe. Striptease and all the other lingerie ranges, corsets and faux vintage hosiery in What Katie Did's A/W 09 collection can be found What Katie Did's flagship boutique in Portobello Road, at very select retailers like Liberty of London, or online at www.whatkatiedid.com.

Contact:
For more information about the Striptease range of lingerie or What Katie Did, please contact katie@whatkatiedid.com, or call +44 (0) 845 430 8743.

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